About Clabots
Clabots is a leader in the construction industry for tools and equipment in the B2B and B2C sectors. They offer quality tools, expert advice, technical support and maintenance services. Their expertise ranges broadly from personalization of workwear, to tool sharpening, to paint mixing.
Need for an integrated B2B and B2C e-commerce platform
Clabots came to 25Carat with a powerful requirement: “We are looking for the best B2B/B2C solution for our webshop!”. On the one hand, they desired a robust, online platform to strengthen sales. On the other hand, the platform had to reflect Clabots' professionalism and expertise.
What is our mission?
Optimize online presence and sales
Enhance the reputation of Clabots Tools as a professional partner
Offering a comprehensive and seamless customer portal
Clabots' digitization journey: the combination of OroCommerce and Akeneo
Clabots Tools offer more than 45,000 items. For their digitization story, they also wanted to sell those products online to their customers. They needed a B2B e-commerce platform that could also serve B2C customers. Not just any e-commerce platform, but one with a customer-centric approach so that their customers get the best sales experience. In addition, their own employees also needed to be relieved: the tool had to simplify operational processes.
The choice fell on OroCommerce as a B2B e-commerce platform with an integrated Akeneo PIM system. With a PIM - Product Information Management - managing their 45,000 items became a breeze. The e-commerce platform OroCommerce did the rest: thorough account management, various pricing structures, personalized web catalogs, easy quote management, multiple shopping lists and secure (user) permissions. Want to know more about OroCommerce as a B2B and B2C e-commerce solution? Then be sure to read “Why we choose OroCommerce.”
The right tools for your business operations are important, but equally important are the correct integrations with the rest of your business systems. Clabots decided to migrate to the ERP tool SAP B1. Through the integration, both the front-end and back-end were perfectly integrated so that personal prices, stock and customer information became nicely visualized. The result? A seamless sales experience, both for the end customer and their own employees.
In a nutshell
The chosen solutions for Clabots Tools' B2B e-commerce platform?
• E-commerce Platform: OroCommerce Cloud
• PIM: Akeneo
• ERP Tool: Sap B1
• Punch-out Solution: Vurbis
• Payment: Mollie
• Customer Features: Personalized catalog, different customer roles & permissions, order approval flow
It is an incredibly stable system: since the launch of the web shop, we have never had any downtime!
The launch
Successful collaboration leads to seamless digital e-commerce platform.
At 25Carat, we are proud of the B2B e-commerce platform we realized for Clabots Tools. On the one hand because of the short deadline on which we realized this project. On the other, because of the technology we implemented for this major player in the construction industry.
We developed an e-commerce system, a PIM system and realized a punch-out solution. In parallel, the ERP migration from the outdated to the new ERP took place. All these tasks were performed in parallel, as they had to go live at the same time.
We effortlessly integrated the functional and customer-oriented B2B/B2C e-commerce platform into Clabots' existing systems and enriched it with an Akeneo PIM system. As a result, they offer their customers an exceptional service without requiring additional efforts from their employees.
Ready for your digital revolution?
Unleash operational efficiency with the help of 25Carat! We identify your needs and requirements and translate them into a digital solution where both your customers and employees win. Wondering what we can do for you? Then feel free to request a no-obligation consultation.