Realizing your digital ambitions, that's what we're all about at PHPro! To achieve this, we have developed a plan to digital success: our PHPro roadmap. This roadmap is subdivided into different phases that form the foothold during the project, for both us and the client. This way, as a customer, you stay involved and informed throughout the project.
But what exactly does such a roadmap entail? At PHPro, we make the comparison with a tree. By strengthening the roots, drawing out the leaves and growing solid branches, we arrive at a beautiful tree from which you can pick the fruits. We can divide the construction of this tree into different parts, and this is how we work on the project.
At PHPro, we have developed our own project approach that really works! What specifically do we pursue at each stage? Read on below to discover more.
Kick-off
We start the project with a kick-off meeting. Here concrete agreements are made about project management and project documentation. During the project PHPro uses a number of types of meetings (such as the stand-up meeting) with a fixed frequency. Good communication is the key to a successful project.
Digital strategy: the workshops
Growing optimally with a well-thought-out digital strategy is what we consciously aim for at PHPro. Therefore, in this second phase, we examine what actions are needed to achieve a digital strategy tailored to the client. We do this through a number of workshops: the business workshop and the digital strategy, for example, by also deepening the personas and mapping the customer journey.
UX & Design
During the design phase, we use the information from the workshops to design the perfect user experience for your customers. We review the information architecture, develop wireframes and provide the style guide. PHPro creates a visual design of the website. This can be based on the existing website design, on the design and wireframes of a standard theme or a custom graphic concept is developed.
Technical and functional analysis
During the technical and functional analysis (which usually runs parallel to the design phase), all desired features are mapped out, analyzed in depth and compared with the current set-up. This gives us a good idea of where the technical difficulties lie. At the end of this phase, we have a concrete scope of the project, make a more concrete budget estimate and the development can start.
Building the webshop
When the technical-functional analyses are completed, we can start building the web shop. Here we work with a mix between the classic waterfall method and Agile/SCRUM. This allows us to respond faster to change, because we work with sprints to biweekly releases. At PHPro we work with the PHPro quality requirements for our definition of done.
After going live
Your webshop, website or application is live and now what? Executing your digital strategy, of course. From linking to marketplaces to digital marketing, PHPro executes the right actions to optimize the online traffic and conversion of your new project. At PHPro, we equip your website with the right tools to convert more visitors.
Want to know more about our project approach?
Then be sure to keep an eye on our website, more information on how we will fill out each phase in concrete terms will follow.
Can't wait and want more info sooner, don't hesitate to get in touch!