Why Hyvä was created and what problems it solves in Magento 2

Complexity of the frontend

Magento 2's default theme, known as Luma, has become obsolete due to its complexity and unwieldiness. It uses now obsolete technologies such as RequireJS and Knockout.js.

The existing frontend/Luma problems in a row:

Slow loading: The heavy frontend results in longer loading times, hurting the user experience.

Performance issues: Slow load times lead to:

• Higher bounce rates: Visitors leave your site if it takes too long to load.
• Lower conversions: Slow(er) websites lead to fewer purchases and lost sales.
• Poorer SEO ranking: Search engines reward fast websites with higher rankings in search results!

Hyvä was born out of the need for a more efficient and faster frontend solution for Magento 2. Sebastian Degens, the founder of Hyvä, saw the limitations of the Luma theme and finally decided to develop a new theme himself that:

Is simple and accessible: For both developers and webshop owners.

Offers performance improvement: By using modern technologies and a leaner codebase.

Is flexible and extensible: So that it can be easily adapted to specific needs.

Hyvä uses modern web standards such as Tailwind CSS and Alpine.js. This results in faster load times because less and more efficient code makes for a faster website. It also improves the developer experience; simpler technologies make the development process faster and also less error-prone.

By removing unnecessary complexity, Hyvä provides a clear and maintainable codebase. This leads to faster implementation, as new features can be rolled out faster afterwards. In addition, maintenance becomes easier; less code not only means less chance of bugs, but also makes it easier to fix any errors!

With Hyvä, you benefit from significant performance improvements. This translates into an improved user experience, as fast websites “hold” visitors longer anyway. It also leads to higher conversion rates; a smoothly functioning site encourages purchases. Moreover, it provides an SEO benefit, as fast load times are rewarded by search engines...!

After implementing Hyvä, we experience the biggest benefits in a nutshell. First, we notice a significant performance improvement with dramatically faster load times and better responsiveness. In addition, Hyvä offers simplicity in development; it is easier for developers to learn and use, which speeds up the development process. This also makes it cost-effective, as less development time results in lower costs. Finally, Hyvä is future-proof, as it is built with technologies that move with the times and are ready for future developments.

If you are struggling with the limitations and performance issues of Magento 2, Hyvä is the solution you are looking for. It allows you to:

Speed up your webshop: Improve load times and user experience.

Save costs: Spend less time and resources on development and maintenance.

Seeking a competitive advantage: By offering a modern and efficient webshop.

Our conclusion

Hyvä was created in response to common problems within the frontend of Magento 2. By focusing on performance improvement and simplicity, it offers a powerful solution for both developers and webshop owners. Are you considering optimizing your Magento 2 webshop? Hyvä will make a difference!